Marketing Analytics Certification Program for Marketing Professionals

Empowering Marketers with Data-Driven Excellence

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Certified Capstone

175%

Average Salary Hike

35K+

Trusted Learners

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Project-Based Learning

Domain Specialization in BFSI, HR, Sales/Marketing

Work in an industry like environment and gain practical hands-on experience

10 Real-World + 2 Capstone Projects

Job Roles You Can Target

Data Analyst : 11 LPA

Marketing Analyst : 9.3 LPA

Market Research Analyst : 8 LPA

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Assured Job Assistance

8-10 Interview Calls
Resume Building Session
LinkedIn Profile Review
Mock Interview Sessions

Revolutionize Marketing with Data-Driven Strategies

Master Data-Driven Marketing Strategies:

Specialise in leveraging data for strategic marketing decisions

Curriculum inclusive of Gen-AI

Tailored for career transformation in a tech-driven era

Flexible Online Learning for Modern Marketers:

Learn at your own pace, ideal for the busy marketing professionals

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Real Stories, Real Success

Discover what our learners say about us

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9K+

Successful Career Transitions


175%

Average Salary Hike

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Who is this program for

Education

Bachelor's degree with consistent good academic

Work Exp.

Minimum 6 Month of IT/Non-IT work experience

Career Stage

Early to mid-career professionals interested in marketing analytics

Aspirations

Developing skills in marketing analytics for future opportunities

Land Your Dream Job with Career Services PRO

1:1 Doubt Sessions

Interview Prep.

Resume BuildUp

3 Years Flexible Sub.

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Can’t decide which program to opt for?

Don’t worry, our expert counsellor is there to guide you make the right career choice

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Learning journey at Learnbay

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Upskill Now

Live sessions, expert 1:1 doubt clearing, and quizzes.

Capstone Projects

Work with industry experts on practical projects.

Boost Profile

Mock interviews and resume-building sessions

Career Goals

Get placement assistance with top companies.

Explore our Syllabus

Curriculum is specifically engineered to meet the expectations of leading tech companies

Module 1 Image

Marketing Analytics

Introduction to Marketing Analytics
  • Fundamentals of Marketing Analytics
  • Understanding Customer Behavior Through Data Analysis
  • Measuring and Optimizing Marketing Performance
  • Predictive Analytics for Sales Forecasting
  • Marketing Leadership Strategies in a Data-Driven Way
  • Hands-on Experience with Analytics Tools and Techniques
  • Conducting experiments to test different marketing strategies and determine which ones are most effective.
  • Customer Segmentation and Targeting
  • Measure the impact of different marketing channels and tactics on overall business performance
  • Create compelling data visualizations and reports to communicate marketing performance and insights to stakeholders.
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    TERM 1:- Excel, Statistics, SQL & MongoDB

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    TERM 2 :- TABLEAU & Power BI

    Module 4 Image

    TERM 3 :- Data Science & AI

    Module 5 Image

    TERM 4 :- Deployment

    Module 6 Image

    BONUS :- AI Generative Tools and Future Trends

    7,568 people filled

    Free Consultation with Expert

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    Programming Languages & Tools Covered

    business analyst course with TensorFlow Business analyst training with Jupyter Business analytics course with Excel business analyst course with PyTorch Business analyst training Keras Business analytics course Numpy Business analyst training Pandas Business analytics course ChatGPT Business analyst training MidJourney Business analytics course MatPlotib Business analyst training MongoDB Business analytics course Seaborn Business analyst training hadoop Business analytics course amazon web services Business analyst training Azure
    tools covered

    Globally Recognized Certification Course

    IBM

    Microsoft

    Project Certificate

    Course Completion Certificate from IBM

    Complete your training with the internationally recognized certificate.

    Validate your Data Science and AI skills with IBM Course Completion Certificate.

    Get acknowledged in IT sector by adding IBM Certificate to your profile.

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    Certificate

    Fee & Batch Details

    Scholarship Details

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    Scholarships are awarded based on profile review. Eligible candidates can avail upto 25% scholarship on desired program. Click the button below to apply.

    Program Fee

    ₹ 80,000 + 18% GST


    EMI Options

    Pay in easy EMIs starting as low as

    ₹ 5,244/month

    For No Cost EMI options click here.

    Payment Partners

    Zest

    Batch Details

    Weekend Batch

    Nov 17th

    SAT- SUN

    9:30 AM - 1:00 PM


    Weekday Batch

    Oct 18th

    MON-FRI

    8:00 PM - 10:30 PM

    Meet Our Mentors

    Guiding You Every Step of the Way Towards Professional Excellence

    mentor

    Disha Jindgar

    company
    mentor

    Disha M.

    company
    mentor

    Tammanna V.

    company
    mentor

    Mohit S.

    company
    mentor

    Pulkit Jain

    company
    mentor

    Tripti Jain

    company
    mentor

    Ankur K.

    company

    Get job ready within 6 months with Career Services

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    Placement Support

    Placement Support

    Unleash your career potential with interview support and profile review.

    Receive 8-10 interview calls from a diverse pool of interested employers/recruiters until you successfully secure a job.

    Find the best suited job role that meets your career and salary expectations.

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    Mock Interviews

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    Resume BuildUp

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    8-10 Interview Calls

    Placement Support

    Unleash your career potential with interview support and profile review.

    Receive 8-10 interview calls from a diverse pool of interested employers/recruiters until you successfully secure a job.

    Find the best suited job role that meets your career and salary expectations.

    projectLabs

    Dedicated Placement Cell

    Job roles & companies you can target

    Marketing Analyst

    Market Research Analyst

    Business Intelligence Analyst

    Customer Insights Analyst

    CRM Analyst

    Marketing Data Scientist

    Retail Analyst

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    Insider glimpses: Click to see real conversations with our learners

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    Industry Projects

    Curriculum is specifically engineered to meet the expectations of leading tech companies.

    26 Hours
    microsoft

    Coca-Cola used Tableau to optimize their social media campaign performance by analyzing the data from their social media channels and identifying key performance indicators (KPIs).

    microsoft
    26 Hours
    microsoft

    Amazon used machine learning algorithms to analyze customer behavior, preferences, and purchase history, enabling targeted product recommendations and customized marketing campaigns.

    microsoft
    26 Hours
    microsoft

    Procter & Gamble used SAS to analyze customer data and identify patterns in customer behavior, enabling them to make data-driven decisions about their marketing strategy.

    microsoft
    26 Hours
    microsoft

    Netflix used A/B testing and machine learning algorithms to optimize their recommendations engine and improve the personalized content recommendations for their users.

    microsoft
    26 Hours
    microsoft

    Uber used predictive analytics and machine learning algorithms to optimize their pricing strategies and surge pricing algorithm, enabling them to provide a better user experience.

    microsoft
    26 Hours
    microsoft

    Airbnb used R to analyze customer data and improve their marketing campaigns, resulting in increased customer engagement and revenue.

    microsoft
    26 Hours
    microsoft

    Walmart used Hadoop and Hive to analyze customer data and identify patterns in customer behaviour, enabling them to optimize their marketing campaigns and increase sales.

    microsoft
    26 Hours
    microsoft

    LinkedIn used data analytics tools such as Tableau and R to analyse customer data and improve their advertising platform, resulting in increased revenue and customer engagement.

    microsoft

    FAQs

    Curriculum is specifically engineered to meet the expectations of leading tech companies.

    Course RelatedPayments and ScholarshipsCapstone and Real-Time ProjectsCertificationJob AssistanceMentorshipSupport

    What are the prerequisites for the Markering Program?

    There are no prerequisites for this Markering certification course as all modules are beginner-friendly and are taught from scratch. We provide special classes and assistance for Non-IT/Non-programmers. However, basic knowledge of applied Mathematics/Statistics is a must.

    What if I miss a few classes due to an emergency?

    In case you miss a few classes, you will be provided with backup classes in other batches. But if you could not attend more classes, you can opt for batch change and join the next batch.

    What is a Flexi Subscription in the Markering Program?

    Those who enroll for Markering live classroom training are eligible for a Flexi Pass. With this option, we will share access to all the ongoing batch details for a period of 1.5 year, so that you can attend live sessions from any batch and learn at your own pace. This option is best for people working in shifts or on weekends.

    What’s the duration of the Markering Program?

    The duration of this Markering Course is about 6 months (180 hours) which includes live lectures, hands-on practical training on live projects, and interview preparations. Classes will be conducted on weekdays and weekend batches. Weekday batch – 5 months, Monday to Friday – 2 hours/day, Weekend batch – 6.5 months, Saturday & Sunday – 3.5 hours/day.

    What is the mode of Markering training at Learnbay?

    We provide both classroom and online Markering training modes. Based on your requirement, you can choose your preferred mode.

    How can I opt for a Hybrid mode of learning?

    Simply, you can choose an online mode of study for the theoretical classes and a classroom mode for all the real-time projects and interview preparation sessions.

    Course Related
    Payments and Scholarships
    Capstone and Real-Time Projects
    Certification
    Job Assistance
    Mentorship
    Support

    What are the prerequisites for the Markering Program?

    There are no prerequisites for this Markering certification course as all modules are beginner-friendly and are taught from scratch. We provide special classes and assistance for Non-IT/Non-programmers. However, basic knowledge of applied Mathematics/Statistics is a must.

    What if I miss a few classes due to an emergency?

    In case you miss a few classes, you will be provided with backup classes in other batches. But if you could not attend more classes, you can opt for batch change and join the next batch.

    What is a Flexi Subscription in the Markering Program?

    Those who enroll for Markering live classroom training are eligible for a Flexi Pass. With this option, we will share access to all the ongoing batch details for a period of 1.5 year, so that you can attend live sessions from any batch and learn at your own pace. This option is best for people working in shifts or on weekends.

    What’s the duration of the Markering Program?

    The duration of this Markering Course is about 6 months (180 hours) which includes live lectures, hands-on practical training on live projects, and interview preparations. Classes will be conducted on weekdays and weekend batches. Weekday batch – 5 months, Monday to Friday – 2 hours/day, Weekend batch – 6.5 months, Saturday & Sunday – 3.5 hours/day.

    What is the mode of Markering training at Learnbay?

    We provide both classroom and online Markering training modes. Based on your requirement, you can choose your preferred mode.

    How can I opt for a Hybrid mode of learning?

    Simply, you can choose an online mode of study for the theoretical classes and a classroom mode for all the real-time projects and interview preparation sessions.

    Learn to Optimize the ROI of Your Business with a Marketing Analytics Course

    Upskill and set foot into a data-driven culture of marketing. Engage yourself in developing insightful marketing campaigns and leverage business ROI. Learnbay’s ‘Marketing Analytics Certification Program’ is all set to empower marketers with data-informed action plans. Enroll today to master your skills with a leading-edge marketing analyst course.

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